Horacio Pineda, Director, Creative Services

Horacio is a graphic and brand designer based in Ottawa with over a decade of experience turning ideas into visual stories across entertainment, telecom, hospitality, and tech. He has worked with brands like Ticketmaster, Medix, and weComplai, blending strategy with creativity across branding, UI/UX, and everything in between.

He joined IABC Ottawa as a volunteer in 2025, drawn to the community's passion for communication done well, and it quickly became one of the most rewarding parts of his work. He was honored to receive the 2025 IABC Ottawa Volunteer of the Year Award, and is thrilled to now to serve as Director, Creative Services, helping bring the chapter's ideas to life visually.

Outside of design, he has held a degree in Graphic Communication from UNAM and a UX/UI certification, and is fluent in English and Spanish, with some French sprinkled in. For him, good design is about connection.